Privacy Policy
MirrAR Innovation Technologies Private Limited (“SimpliSell”, “we”, “us”, or “our”) operates the SimpliSell.in website and mobile application (collectively referred to as the “Platform” or “Service”).
This Privacy Policy explains how we collect, use, disclose, and protect your information when you use our services, and outlines your choices regarding your data. By accessing or using our Platform, you agree to this policy.
1. Definitions
- Personal Data: Information about a living individual who can be identified from those data, directly or indirectly.
- Usage Data: Data collected automatically through the use of the Service, such as device and browser information.
- Cookies: Small data files stored on your device to improve functionality and performance.
2. Information We Collect
We collect the following categories of information:
a. Information You Provide
When you use SimpliSell, we may collect:
- Full Name
- Business Name
- Email Address
- Phone Number
- Account Credentials
- Billing and Subscription Details
This information is collected when you register, contact support, subscribe to a plan, or use features of the Service.
b. Usage Data
We automatically collect data to improve our Platform, including:
- IP address
- Device and browser type
- Operating system and version
- Pages visited and time spent
- Access times and referring URLs
- Device identifiers and diagnostic data
c. Cookies and Tracking
We use cookies and similar technologies (scripts, tags, beacons) to:
- Maintain sessions
- Analyze usage
- Save preferences
- Improve user experience
You can control cookie preferences via your browser settings. Disabling cookies may affect functionality.
3. How We Use Your Data
We use your information for the following purposes:
- To provide and maintain our Platform
- To manage your account and subscription
- To respond to support queries
- To improve performance and user experience
- To notify you of service updates
- To detect, prevent, and address technical or security issues
- To send promotional emails or product updates (with opt-out option)
4. Data Retention
We retain your personal data only as long as necessary to fulfill the purposes described in this policy, including:
- Providing services and support
- Meeting legal, regulatory, or audit requirements
- Maintaining business records
Usage data is typically retained for a shorter duration unless required for security or legal compliance.
5. Data Transfer and Processing
Your information is stored and processed on secure servers within India, including data centers located in Chennai and other compliant regions.
To improve global access speed, we use Content Delivery Networks (CDNs) to temporarily cache non-personal, publicly accessible content (e.g., product images, scripts). CDNs do not store or process personal data.
We do not transfer your personal data outside India unless:
By using our Service, you consent to processing in accordance with Indian data protection laws, including the Digital Personal Data Protection Act, 2023 (when in force).
6. Disclosure of Data
Your data may be shared in the following situations:
- With Third-Party Service Providers: For hosting, analytics, support, payments, or marketing (bound by confidentiality obligations).
- Legal Disclosures: To comply with court orders, legal processes, or law enforcement agencies.
- Business Transfers: In the event of a merger, acquisition, or asset sale, with prior notice to you.
We do not sell or rent your personal information to any third party.
7. Your Rights
Depending on your jurisdiction and applicable laws, you may have the right to:
- Access your data
- Correct or update inaccurate information
- Delete your account or request data deletion
- Withdraw consent for marketing communication
- Lodge a complaint with a regulatory authority
To exercise these rights, email us at: support@simplisell.in
8. Children's Privacy
SimpliSell is not intended for children under 18. We do not knowingly collect data from minors. If we discover we have collected data from a child without parental consent, we will delete it promptly.
9. Data Security
We use commercially acceptable methods (encryption, access controls, monitoring) to protect your data. However, no system is 100% secure. You agree to use the Service at your own risk and responsibility.
10. Third-Party Services and Analytics
We may use services like:
Google Analytics
To understand usage patterns and improve functionality. Google may use cookies and track usage. You can opt out using the Google Analytics Opt-Out Add-on.
For more details: Google Privacy Policy
Other Providers
Other third-party services may be used for emails, backups, or user experience optimization. These providers are contractually obligated to maintain confidentiality.
11. User Content and Retention
If you upload or publish content (e.g., products, store info), you retain ownership but grant us a limited license to display and manage that content on your store.
Following account termination, we may retain:
- Basic account data (e.g., billing, audit records)
- Archived backups, for a commercially reasonable period
- Data required for legal, security, or compliance purposes
12. Updates to This Privacy Policy
We may update this policy from time to time. We will notify you of material changes via:
- Email, or
- Prominent notice on our Platform
The updated version will carry a revised “Effective Date” at the top.
13. Contact Us
For any privacy-related questions, complaints, or data access requests:
Email: support@simplisell.in
Phone: +91 892 568 5969
Registered Address:
MirrAR Innovation Technologies Pvt. Ltd.
Innov8 Millenia, 2nd Floor, East Wing,
RMZ Millenia Business Park, Campus 1A,
Dr. MGR Road, Kandanchavadi,
Chennai – 600096, Tamil Nadu, India